We will begin today to publish the recent work of Amy Isler Gibson (Ph.D. philosopher, former professor of ethics and theories in psychology) and Joseph McKinney (President of Oregon Roads, the largest auto fleet leasing company in Oregon) entitled “The End of the Road: The twisted tale of American Horsepower”.
This book proposes an interesting approach of the mobility issue in the US and is the result of a collaboration between various people who share a common purpose with different paths. We will better now let you read the summary of the book that we’ll publish part by part every Friday.
The End of the Road is a controversial call to reconsider our American infrastructure, right now before our “stimulus package” is lost on projects with little long-term value. Most thinkers in the area of transportation and energy focus on changing the car; the engine. We argue that roads themselves must be restructured to encourage and accommodate new, healthier types of transportation and vehicle use. We propose solutions that are achievable, imperative and locally adaptable.
Accepting the premise that global warming and peak oil demand extreme, immediate transitions, Joseph McKinney, CEO and President of Oregon Roads, Inc., presents a highly critical, whistle-blowing, assessment of his (the auto) industry. He does the math to show how much it really costs to drive a large internal combustion vehicle. He shows how a shift to “village vehicles” and roads that can make them safe can reduce carbon emissions by 25% in the near future. This is only an intermediate step, but it is imperative and affordable.
Amy Isler Gibson provides commentary in the role of an educated, curious and at times challenging consumer in this informal, conversational book. Jim Wilcox and Andy Singer, well known figures in the anti-car movement, take the issue even further with their respective essays.
Andy Singer provides many cartoons that help bring levity and lightness to a hard topic. The Emperor – the auto industry – has no clothes left. It has failed us and cannot be rescued in its current form. Nor can our infrastructure provide us with “shovel- ready” projects without fresh ideas. “Fresh” is the food for thought presented by these passionate, knowledgeable writers who put themselves into the consumer’s shoes, at least until better transportation is available and supported. The result: a vision of health that goes beyond reducing carbon footprints to imagining lives and communities no longer dependent upon current, deadly modes of transportation.
Andy Singer, Jim Wilcox and Paul Scott, innovators all, have kindly provided essays that enrich this discussion. Citations throughout and at the end of the book lend weight to our argument and our dream for the next in transportation innovation.
You can get in touch with Amy Isler Gibson and Joseph McKinney at: http://www.greenhorsepower.wordpress.com/